We ensure your website has the right design, content, messaging and usability to convince and convert your visitors to customers.

Websites

We plan, design and build websites, blogs, mobile sites and apps. However, regardless of the platform, our approach to website development is the same - 'customer centric'. So whether your objective is to generate leads or online sales, we ensure your website has the right design, content, messaging and usability to convince and convert your visitors to customers.

At Digino, we know websites form only one part of a broader marketing strategy and plan. We work with clients to develop and deliver integrated marketing activities which generate awareness and drive qualified traffic to our clients' sites.

Functional designs »

Part of the functional design process is the creation of wireframe. These are essentially the blueprints for your website. A wireframe is a diagram that maps out the site architecture and site sections to ensure your different customer groups can find the information they need quickly and easily. We frequently use customer profiling and user testing to create the right site layout for your customers.

Graphic design (including brand development) »

The look and feel of your site must reflect your brand and values, align with your offering and appeal to your target customers. We develop website concepts including logo design and apply these to the website blueprints.

Content »

Unlike more traditional channels, copy for web needs to be simple, direct and incredibly focussed. Web and mobile users have more distractions and less time. Though the use of heat maps we understand where key messages should be positioned. We work with senior copy writers to create persuasive copy that guides users to a desired goal.

Build »

From simple brochure sites to those with complex e-commerce functional requirements, we develop web and mobile sites on all scales to best practise. We’ll work and integrate with your existing technology suppliers as required. A key strength of Digino is ensuring the build is search engine friendly.

Website facelifts »

Unless there is a compelling need for a full site re-think and re-design, we recommend a simple site re-fresh or a partial site re-design. This is often a useful exercise to test the market response to your offering through using an enhanced presentation layer.

Site management »

Once your site is live, we work in partnership with you to maintain and manage it. We continuously optimise and test new offers, varied creative and messaging to ensure the site is kept up to date and relevant.

Conversion rate optimisation »

After the initial launch period, we conduct analysis of the sites ability to convert visitors to customers. We use website analytics, user testing and surveys to understand visitor behaviour and make changes to increase results.